Thursday, November 14, 2013

The over-sexualization of everything

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I get it. Sex sells.

Slap a pair of boobs on something and you will sell way more items than you might have otherwise.  You'll get more attention for whatever you're pushing.  Selling more, getting more attention is good.  I get it.

I don't know about you, but I'm tired of it.

Now, I'm no prude. I appreciate a good display of T &/or A as the situation calls for it. I've been known to rock some awesome cleavage myself.  However...

There is a time and a place.

I am tired of seeing sex being used to sell everything. Forced sexiness is not sexy. It is not appealing. In fact, I find it sad - like a washed up old woman still putting on mini-skirts and tons of makeup while she tries to convince the world she is really 25.

Everywhere we turn, things are being sold to us. Commercials, magazines, bill boards, or people; you name it, it's for sale. It also likely has something trying to convince you that it (and/or you) is sexy.

I do not need sex to eat Skittles. Skittles as a desirable STD is not what I am looking for. I don't need to think of M&Ms as sexy naked creatures. I don't need Honey Nut Cheerios to try and be hip.  I certainly don't need a mop getting lucky for me to want to purchase Swiffer.

I want to be appreciated for my brain. I want advertising to speak to my mind. I would rather watch a commercial that makes me think or laugh rather than something that just slaps a hot guy/girl on it and calls it a day. I feel like Sexy Advertising is just calling it in. It is like a ad exec said "I don't know what's good about this product. Just have a half naked girl in the commercial. I have a lunch date in 15 minutes."

If you have no choice but to make something sexy in order to sell it, then maybe it wasn't so great in the first place.

If it was, it wouldn't need it.

9 comments:

  1. You make your case. The ads I remember are the clever ones.

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    Replies
    1. That's exactly it, Dad. My favourite in the last few years have been Cialis commercials. They are ED pills, but the commercials are so clever, and not about sex at all, that I love them!

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  2. Replies
    1. Thanks, Nadine. I just get so frustrated sometimes!

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  3. I hear you, lady. Everything is so hyper-sexualized. I don't even know how much further we can go... there's got to be an eventual swing in the other direction... right?

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  4. Ah yes. I couldn't agree more. It's so frustrating especially raising a young daughter. What message are we sending here?

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    Replies
    1. It's terrible. Hard for any girl to grow up like that.

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